Impact Reports

Curating an elegant Impact Report that reflects the quality and attention to detail of the ‘Exclusive Collection’.

Each section of the report was colour-coded using the ‘Exclusive Collection’s’ brand palette, paired with custom icons to guide the reader. The cover design features one of the brand’s icons, layered with food photography that forms the centre of a flower. This brings a clear visual focus and a sense of intention from the very first page.

Designing charts and graphs is something I truly enjoy. I make them bespoke by using brand colours, logo elements and custom icons to keep the data engaging and on-brand.

I always begin by reading through the client’s content carefully. This helps me understand the message, highlight key phrases for pull quotes, and sketch initial layout ideas with intention.